With a half-hearted strategy and poor execution, an expansion can fail and can also risk the current business plan. Running a business isn’t easy but the joys of seeing it grow are also incomparable. For the founder of a business, … Read More
Marketing
Chilean Wine Masterclass by Prochile India at JW Marriott New Delhi Aerocity
“Good wines for a good price.” Let’s be honest here. We all want quality, yet we don’t wish to pay astronomical sums for it. “Value for Money” is what Chilean wines are known for and this is how Chile has … Read More
#3 Keys Strategies for Distribution in Emerging Economies
Your supply chain can help drive growth and take your brand to the level you always hoped for You might have set up a strong logistics network but do you want that your supply chain is a value creator for … Read More
Physics & business: The science of the start
Early explorers did not chart the unknown world all in one go. They went from port to port and gradually expanded their knowledge and gradually mapped the planet as we know it. Physics is not considered a force in Business. … Read More
The third highest selling vodka in the world ‘Khortytsa’ launched at Aura, The Claridges
Aura, in association with QualeMagni launched ‘Khortytsa’, the third highest selling vodka in the world. The Ukrainian brand, Khortytsa Ice, has interesting characteristics of the bottle that changes its colour when chilled. Located in the iconic Lutyens area of Delhi, … Read More